Travel mug
Travel mug
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Travel mug closeup
Travel mug closeup
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Optimum Travel Mug

Designed to be quite 'tongue in cheek'. 

The mug was designed to encourage users to take just a few minutes out of their day to sit down and have a cup of tea. The graphics on the outside include a swatch scale which allows users to match the colour of their tea (which can be seen through the transparent window) so that it matches their preference, a thermochromic thermometer so that the temperature is just right.

These designs were created and prototyped within a week.